10 TikTok Video Ideas That Will Skyrocket Your Engagement

10 TikTok Video Ideas That Will Skyrocket Your Engagement

Every month TikTok gets more than one billion active users making it the most influential social media platform. For brands and TikTok influencers, there are various ideas, such as creating engaging videos. You can also sign up on a TikTok growth service website to gain more followers and increase your brand engagement quickly. 

TikTok allows users to discover, create and share enjoyable and entertaining videos that they can use to share their talents, services, and products and gain followers. However, if you need help brainstorming on what content you can use to increase your follower’s engagement and fans. Here are the top ten TikTok video ideas you can get started with.


Do you possess any skills or hobbies worth sharing with your audience? Tutorial and educational videos can help you retain fans and attract more followers. While the platform has increased the length of TikTok videos to ten minutes, users are in the habit of quickly scrolling down to take in bite-sized videos. Choose something you are passionate about as your niche and record the process in about sixty seconds. A range of content topics you can choose from includes cooking tutorials, makeup routines, fitness tutorials, animal videos, or how-to shortcuts.

TikTok Challenges

It’s not uncommon for a random hashtag challenge to pop up on TikTok. Most famous TikTok influences have risen to fame after using widespread hashtags or creating their own. Joining the latest challenge will increase your visibility and increase your followers significantly. In addition, you can create something fresh for yourself and then add a bit of sparkle to stand out and make a viral video.


If you are creatively stuck and can’t upload posts on TikTok, you could do a hack video. Consider hacks that are related to your brand. For example, if you are a cosmetic brand, do an eyeliner application hack. Additionally, you can have members of your team doing hacks using your products. Another alternative is doing a reaction video on viral TikTok hacks on whether they work.

Daily Routine

You don’t have to exaggerate much or do something fancy in your TikTok videos. You can stick out with a simple video of your morning routine and habits or a productivity video. This way, you can let your fans into your private life and feel more connected to you. Have the daily routine video fun and exciting so that they can find inspiration and learn something to keep them engaged.

Viral TikTok Sounds

To boost your TikTok engagement, you should try those viral TikTok sounds. To find the treading sounds, tap the ‘for you page’ icon and scroll for about five minutes. You will hear the trending sounds repeatedly on the page. Additionally, search the page to find what’s hot. Most TikTok users will use hashtags such as #viralvideo, #viralsound, and #foryou to indicate the current viral sound. You could also tap on the sound button to find how popular the sound is. Use these sounds as you upload videos about your products.

Recipes are popular on social media platforms. All that is required of you is to put together a high-quality and well-edited video of you cooking a mouth-watery meal with relevant ingredients. The demand for recipes is always ongoing on TikTok, and you can use the videos for organic traffic from search engines. On the video, recover helpful; information, use the right hashtags, music, and voiceovers to increase your TikTok engagement.


Like other social media platforms, TikTok has a live stream feature you can use to connect with your audience in real time. Livestream increases authenticity and engagement between your brand and consumers or fans. Livestream can be up to sixty minutes; however, we recommend you stick for around thirty minutes. Your live stream content could range from educational videos, a Q&A session, an informal hangout, or an interview session.

Dance Videos

Dance videos are a popular trend on TikTok, and great dance videos are always going viral. On a dance video, you can reveal your dance moves and talent for dancing or participate in a challenge-themed dance around a particular song. There aren’t any rules when it comes to this. Use a fantastic song and enjoy yourself as you create an entertaining video.

Collaboration with other Influencers

Content creation can be challenging, and one may need help with a creative block. When this happens, you can collaborate with other TikTok brands or influencers. The collaboration will not only excite your fans but also invite the broader public’s attention. Additionally, you can find channels mentioning your brand or products and get permission to reshare the videos on your channels. However, this will work if you research and reach out to influencers with similar audiences to your brand. 

Running Contests

Giveaways or contests are an excellent way of attracting fans and followers to your profile. Identify your goals and themes that will sync with your brand and profile. Continue spicing things up by setting up rules or regulations to ensure everything goes on seamlessly. Additionally, you can request the audience to like, share, comment, and follow your profile. To recreate this:

  • Come up with a prize to be won, for instance, a shopping voucher, hoodie, or tickets.
  • Next, film a video of you or a friend with the prizes using the TikTok app.
  • Type in the contest rules or giveaway on the text icon.
  • Share the video on TikTok and other social media platforms.


Ready to start your journey on TikTok to promote your brand? Free up your mind and use the tips above to create stunning videos. Be authentic with your content and get to represent your style how you want it. Remember that the best content comes out if you enjoy the process and believe in the idea. You can’t make videos of a niche you aren’t passionate about or obsessed with. Also, ensure the camera, lighting, video editing skills, script, and voiceovers complement the content.

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