What is Andrew Tate Business?
Andrew Tate is a British-American influencer who is often mired in controversy and is known for going viral with videos of him on TikTok and YouTube racking up millions of views.
Tate was booted from most social media platforms after many people called for him to be removed accusing him of making incendiary remarks about women.
Nevertheless, he is an incredibly wealthy guy who constantly flaunts his wealth on social media and tells people that he can teach them how to become as rich as he is. Therefore, in this piece we will be looking at Andrew Tate’s businesses that have helped him amass all his wealth.
Who is Andrew Tate?
Emory Andrew Tate III (nick-named Cobra Tate) is a British-American social media personality, businessman, and former professional kickboxer who was born on December 1, 1986 in the US. Andrew is mixed-race because his father, Emory Tate was an African-American chess professional player. His mother was a catering assistant.
Andrew Tate was raised in the US in his formative years but when his parents separated; he and his brother Tristan Tate moved to the UK with their mother.
Andrew got into Kickboxing and did it professionally until he retired and started a webcam business; which we will look into later. To make ends meet after his kickboxing career ended, he also offered paid courses and memberships through his website.
He later rose to fame as an internet celebrity, promoting an “ultra-masculine, ultra-luxurious lifestyle”. Andrew Tate would say crazy polarizing things knowing all too well that they would make for amazing clips that would get millions of impressions and earn him millions of dollars for his courses.
He also works as a commentator for Real Xtreme Fighting, the largest MMA promotion in Romania.
As of writing this, the big story is that Tate and his brother, Tristan, were arrested in Romania along with two women at the end of 2022. They are accused of human trafficking and forming an organized crime group.
The Romanian authorities also started an investigation into allegations that the four coerced victims into creating paid pornography for social media.
How Andrew Tate Went Viral
Tate has been a presence on social media platforms for several years. After he quit being a professional kickboxer, he appeared briefly as a reality TV star in the 2016 edition of “Big Brother. ” He was forced to leave the show after a video surfaced of him beating a woman with a belt.
He and the woman in the video clarified that the video was consensual. It was later revealed that the actual reason Tate left was that he was under investigation by the police and the producers of the show didn’t want to be associated with that.
Andrew Tate ruffled feathers in 2017 during the #MeToo movement when he tweeted that women should “bare some responsibility” for being sexually assaulted. He was banned by Twitter permanently (he was reinstated in 2022 when Elon Musk bought Twitter).
Although Andrew Tate is no longer on the major platforms (except Twitter), he has an outsized presence on them.
On TikTok and YouTube, videos of him or about him are ubiquitous and the ones that usually go viral are usually posted by fan channels or channels that are criticizing him or countering his narrative.
Although he does long-form interviews on some popular channels; the videos that get millions of views are often snippets of his comments about women or masculinity.
Andrew Tate Net Worth
His followers believe that Andrew Tate’s net worth is $300 million plus but some estimate his net worth could be around $50m. In an interview with Piers Morgan he boasted a net worth of $1 billion USD. He personally claimed to be the world’s first trillionaire during a Twitch stream although it’s clear that was not a serious claim. Also, He could not substantiate those claims and declined Forbes Magazine’s request to vet him.
He has many ventures that generate monthly income, per his website.
For example, he has a private members club called The War room that costs £4,147 to join. He describes it as a “global network in which exemplars of individualism work to free the modern man from socially induced incarceration”.
He and his brother Tristan Tate, co-host a podcast called “Tate Speech” that advances views aligned to what people have come to associate with Andrew. On Instagram, the brothers often showcase a lavish lifestyle of international travel, luxury cars and entourages. Tristan and Andrew own 22 cars including a Bugatti, a Rolls-Royce; a Ferrari, two Lamborghinis and a £650,000 Aston Martin Valhalla.
They even bought a private jet in 2020 and Andrew was pictured counting mounds of cash. That together with Andrew Tate’s home accounts for a sizeable net worth.
How Andrew Tate Makes Money
So, what is Andrew Tate’s business that has generated all that money? let’s take a look:
Hustlers University was an online platform that was founded by Andrew Tate. It was described as “a community where me [Andrew Tate] and dozens of experts will teach YOU exactly how to make money. This is a community where you will have access to Stock Analysis, Options Plays, Crypto Analysis, DeFi, NFTs, E-commerce, Copywriting, Freelancing, and more.”
Hustlers University (the last version was Hustlers University 3.0) is no longer available and has since been rebranded to “The Real World.”
During Hustler’s University’s heyday, it was run on private discord servers by tutors that were called “professors.”
Andrew Tate said, “Every professor is verified by me personally. Each one of them is making anywhere from 10k to 500k a month in their select field.”
On Discord, users got access to voice calls, instant messaging and video chatting.
You’d pay $49 to join. Once you had paid the subscription fee, you’d take take a short quiz to determine your availability of time and cash. Then you would granted access to the learning channels.
If you paid a little more, you would gain access to Discord channels or “campuses” teaching Freelancing; Affiliate marketing, E-commerce, Stocks, Copywriting, Stocks, and cryptocurrency trading.
Is Hustler’s University a pyramid scheme?
Hustler’s University was not a pyramid scheme because it operated legally.
A pyramid scheme is a business model that focuses on recruiting an ever-growing amount of new investors because that’s where it gets the money to pay its members. That’s unlike a traditional business model that relies on selling goods and services to the public to make money.
In a pyramid scheme, members incentivized to bring other members into the scheme because they paid a commission when they recruit. In some schemes, initial members earn when their recruits bring in new members and the structure goes on and on.
Hustler’s University often accused of being a pyramid scheme because they ran an affiliate program; where students paid a commission when they recruited new members. Tate often pushed back and said that he ran an “affiliate program, same as Amazon or Spotify or anyone else.”
The main reason that Hustler’s University wasn’t unlawful is that there were educational programs; that students got access to (the quality of these training programs is subjective though).
Andrew Tate’s going viral coincided with a push to promote Hustler’s University.
Tate encouraged students to refer others to generate additional income; often by posting videos on social media to promote the course.
Social media platforms flooded with videos by alleged students claiming that they made thousands of dollars within weeks of subscribing to the course.
Andrew shut down the affiliate program around the same time that Stripe decided to stop processing payments for his platform. This coincided with his decision to launch a new platform called “The Real World” that would operate “outside the matrix.”
The Real World
The Real World is the new platform that replaces Hustler’s University. Andrew Tate started it when he realized that he could no longer run an affiliate program via HU.
Andrew describes it as “an exclusive community where you will learn over 20 proven; tried-and-tested methods on how to make money online.”
He says that the platform is meant to provide members with “advanced education; and mentoring from multimillionaire experts. ” He adds, “Our fully independent learning platform designed to break people free from the Matrix.”
As of writing this, he claims that over 200000 people have already joined the course, each paying $49.99 or more. It is most likely one of the most profitable businesses the Tate’s operate.
Tate says that the platform will teach “Stock Analysis, Options Plays, Crypto Analysis, E-Commerce; Copywriting, Freelancing, Artificial Intelligence, and much more.”
It works like Hustler’s University but without using the Discord server and Stripe as its payment processor.
Andrew Tate became a millionaire through his and his brother Tristan’s webcam business. Tristan and Andrew Tate run a studio with webcam models; and men pay believing they are in relationships with the girls.
The brothers set up their first webcam studio in a two-bed flat in the Bedfordshire town. Then after three years they moved to Romania, saying the UK “had gone downhill”. They have it set up such that operators take a 40% cut and the rest goes to the studio.
The Tate brothers have often said that it’s ‘all a scam’ but they still operate within the law. It’s all down to two lines in the terms and conditions, admitted Tristan in an interview.
One of the lines says, “broadcasting is ‘for entertainment purposes only’. That means if a model creates a sad story for pity, it doesn’t have to be true. The other line states that all the cash given to models ‘a voluntary sign of gratitude for their time broadcasting’.”
They’ve been raking in millions from webcam sites when men fall for models’ fake sob stories; and pay over the odds. These men believe that they have a real relationship with the beautiful women they see on screen.
They admitted to running a studio where 75 lingerie-clad models would take calls from fans paying $4 a minute. Audience members would even ask for private shows and pay tips.
One man even put forth his entire £20,000 inheritance for a show, while others would run up huge debts. Even with such cases coming up, Tristan Tate said in an interview that he doesn’t feel any guilt because “no one cares” [about those customers] and “it’s their problem not mine.”
Andrew Tate’s Webcam Business is probably the one that made him wealthy considering that he has been doing it for a long time. The online affiliate marketing program as well as other ventures have also contributed to his net worth and will be his biggest earners currently.
In addition to the aforementioned ventures, Andrew Tate also has a casino business together with his brother.